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THE 2020 FESTIVAL OF SOCIAL SCIENCE
DIGITAL-FIRST EVENT 7-15 NOV 2020
FoSS and ESRC logos

Voicing your opinions: Importance of user engagement in the development of behaviour change interventions.

14th November 2020 10:00-12:00
Talk/Webinar, Workshop, Interactive activity

About this event

Changing behaviour is no mean feat. We all have some things we wish to change, this may be wanting to be a bit more active, eating more healthily or perhaps sticking to your medication and treatments if you have a health condition. Behaviour change interventions aim to support people to achieve specific behavioural goals. However, to be effective these interventions must take into the perspectives of those making use of the intervention. This event will involve a talk about the importance of public and patient involvement in the development of behaviour change interventions. To illustrate how target groups are being involved in behaviour change research and what the implications are, this talk will describe the development of three very different interventions. ImpulsePal, an impulse management app to help people change their eating behaviour; Teens on beam, a digital platform to support young people with cystic fibrosis to be more active; and REACH-HF, a home-based cardiac rehabilitation programme for people with heart failure. By involving public and patient groups throughout the process, research is able to address the needs voiced by the intended target groups. This involvement also facilitates the development of interventions that are more likely to be considered to be engaging and appealing, and acceptable and useable within the day-to-day context of the lives of those using the intervention. The talk will be followed by an interactive (virtual) workshop in which attendees can have a hands on experience with some of the methods used to engage the general public and specific target groups in research such as brain storming and priority setting, think aloud interviews, and creative traffic light poster making.